R054754
This program builds understanding of how elements of art and principles of design are applied to the creation of magazine advertisements and posters. The program shows students how to attract a viewer's attention with the layout concepts commonly known as picture window, silhouette, square zero, Mondrian style, closure, oversizing, juxtaposition, surrealism and shock. Examples show how graphic designers direct attention within an ad by using various compositional techniques such as diagonal, standard, "C," "Z," overlapping and spatial progression. The video concludes with a section on the importance and practical use of headlines and sub-headlines. Teachers may wish to show the video in shorter segments as students discuss and/or experiment with specific compositional techniques.
Record posted/updated:
November 22, 2018
R054753
This program builds understanding of elements of art and principles of design as applied to the creation of magazine advertisements and posters. Examples demonstrate effective and ineffective advertising layout by addressing recommended space allocation for the illustration, headline, copy and logo and whether to use a photograph or original art for the illustration. In addition, the program covers headline issues such as overprinting, reverse type and typefaces and shows examples of the optical centre, symmetrical and asymmetrical balance and the Kodak "rule of thirds." The layout techniques of vertical half, horizontal half, corner half, white space, bleed and borders are also discussed. The program may be viewed in shorter sections as students examine and experiment with specific design or composition techniques.
Record posted/updated:
November 22, 2018
R054755
In this program, interior designer Brandi Hagen addresses the history and development of colour theories, the colour wheel, warm and cool colours, and colour schemes in clothing and interior design. She provides examples for concepts and terminology used in colour theory (e.g., hue, value, chroma) and the colour wheel (e.g., primary, secondary, complementary, analagous, tertiary). The video is produced in chapters so that it is easy to choose a particular section.
Record posted/updated:
November 22, 2018
R054761
This program addresses what a brand is, the power of branding, what makes a brand, the creation and evolution of brands and the influence of brands. It defines and gives examples of corporate, family, individual and personal brands. Teens on a city street ask various passers by to identify brand marks and give their opinions about the influence of brands on their purchasing practices. A branding and marketing expert points out how branding is more than a product and involves a vision or idea that requires a strategy for engaging consumers. He also discusses the relationship between brands, historical contexts and societal values.
Record posted/updated:
November 22, 2018
R053615
This document will assist individuals and communities to engage in meaningful discussions and actions to respond to the experiences, perspectives and needs of students and families who are gender and/or sexually diverse (GSD). It will: assist school divisions, central office personnel, administrators, educators, First Nations and Métis organizations and community partners to develop a deeper understanding of gender and sexual diversity; assist in understanding the unique educational, health and safety needs of staff, students and their families who self-identify as gender and/or sexually diverse; provide practical strategies, suggestions and frequently asked questions to support schools and communities as they work with students to anticipate and overcome challenges related to transphobia, homophobia and heterosexism; acknowledge the shared responsibility of ensuring that all students who identify as gender and/or sexually diverse have the same opportunities for safety, socialization and success in schools; assist educators in planning curricular-based instruction and assessment to meet the unique needs of gender and/or sexually diverse students; and assist school divisions and First Nations and Métis organizations to fulfill their ethical and professional responsibilities to provide safe, equitable and inclusive learning environments for all students regardless of their actual or perceived differences.
Record posted/updated:
February 13, 2019